International Hospitality Management: Concepts and cases - Alan Clarke

International Hospitality Management: issues and applications brings together the latest developments in global hospitality operations with the contemporary management principles. It provides a truly international perspective on the hospitality and tourism industries and provides a fresh insight into hospitality and tourism management. The text develops a critical view of the management theory and the traditional theories, looking at how appropriate they are in hospitality and tourism and in a multicultural context. The awareness of cultural environments and the specifications imposed by those International Hospitality Management: Concepts and cases - Alan Clarke od authora Alan Clarke a nakladatelství za skvělé ceny na e-shopu Martinus.cz